Netflix NFLX
Ownership & positioning
Who holds it, who is betting against it, and where the big money is moving
Short-sale volume as % of daily volume
Large-order net flow, last 20 sessions
Net of large-order buying minus selling, in USD. Over this window: −$512.43M (3 inflow days, 17 outflow days).
Net flow by order size, last 20 sessions
Super/Big orders approximate institutional-size trades; Mid/Small approximate retail-size trades. Net buy minus sell value in each bucket, summed over the window.
The five largest holders on file together own 27.2% of shares outstanding.
Largest holders
By investor type
Reported short interest has fallen from 2.21% to 2.07% of float over the last 6 biweekly reports (31 Jul 2026 to 15 Oct 2026).
Recent institutional activity
| Holder | Type | Period | Share change | New stake |
|---|---|---|---|---|
| Assenagon Asset Management S.A. | Mutual Fund | 2026/Q3 | +10,647,803 | 0.4% |
| Deka Investment GmbH | Mutual Fund | 2026/Q3 | +5,189,303 | 0.1% |
| Invesco Capital Management LLC | Mutual Fund | 2026/Q3 | +13,117,057 | 3.1% |
| Pershing Square Capital Management, L.P. | Hedge Fund | 2026/Q3 | +13,081,465 | 0.3% |
| The Goldman Sachs Group, Inc. | Public Company | 2026/Q3 | +8,963,149 | 0.3% |
| State Street Global Advisors | Mutual Fund | 2026/Q3 | +8,474,820 | 4.4% |
| Citadel Advisors LLC | Hedge Fund | 2026/Q3 | +7,115,724 | 0.2% |
| Fundsmith, LLP | Mutual Fund | 2026/Q3 | +6,990,345 | 0.2% |
| Renaissance Technologies Corp. | Hedge Fund | 2026/Q3 | +6,785,423 | 0.2% |
| Geode Capital Management, LLC | Mutual Fund | 2026/Q3 | +6,784,150 | 2.7% |
| Grantham Mayo Van Otterloo & Co. LLC | Mutual Fund | 2026/Q3 | +6,285,407 | 0.3% |
| Healthcare of Ontario Pension Plan Trust Fund | Government Pension Fund | 2026/Q3 | +5,440,565 | 0.2% |
| SG Americas Securities, LLC | Private Company | 2026/Q3 | +5,236,462 | 0.2% |
| BMO Asset Management | Mutual Fund | 2026/Q3 | +4,299,780 | 0.8% |
| Daiwa Asset Management | Mutual Fund | 2026/Q3 | +3,896,236 | 0.3% |
Institutional buy/sell activity by reporting period, largest moves first.
Insider transactions
| Date | Insider | Title | Transaction | Shares | Price | Held after |
|---|---|---|---|---|---|---|
| 25 Oct 2026 | Bradford Smith | Independent Director | Derivative Exercise and Sale | -17,980 | $65.14 | 79,690 |
| 30 Sep 2026 | Jay Hoag | Independent Chairperson | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Richard Barton | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Ann Mather | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Leslie Kilgore | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Mathias Dopfner | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Strive Masiyiwa | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Bradford Smith | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Susan Rice | Independent Director | Other Derivative Acquisition | +921 | $67.85 | 921 |
| 30 Sep 2026 | Elinor Mertz | Independent Director | Other Derivative Acquisition | +922 | $67.85 | 922 |
| 30 Sep 2026 | Jeffrey Karbowski | Chief Accounting Officer | Other Derivative Acquisition | +1,075 | $67.85 | 1,075 |
| 9 Sep 2026 | Richard Barton | Independent Director | Derivative Exercise and Sale | -1,440 | $76.26 | 3,260 |
| 7 Sep 2026 | Richard Barton | Independent Director | Derivative Exercise and Sale | -720 | $77.60 | 3,260 |
| 31 Aug 2026 | Jay Hoag | Independent Chairperson | Other Derivative Acquisition | +774 | $80.81 | 774 |
| 31 Aug 2026 | Richard Barton | Independent Director | Other Derivative Acquisition | +774 | $80.81 | 774 |
| 31 Aug 2026 | Ann Mather | Independent Director | Other Derivative Acquisition | +774 | $80.81 | 774 |
| 31 Aug 2026 | Leslie Kilgore | Independent Director | Other Derivative Acquisition | +774 | $80.81 | 774 |
| 31 Aug 2026 | Mathias Dopfner | Independent Director | Other Derivative Acquisition | +774 | $80.81 | 774 |
| 31 Aug 2026 | Strive Masiyiwa | Independent Director | Other Derivative Acquisition | +774 | $80.81 | 774 |
| 31 Aug 2026 | Bradford Smith | Independent Director | Other Derivative Acquisition | +774 | $80.81 | 774 |
From Form 4/Form 144 filings. Negative share counts are disposals (sales, gifts, or shares withheld for taxes); positive are acquisitions.
Short interest, by report
| Report date | Shares short | % of float | Days to cover |
|---|---|---|---|
| 15 Oct 2026 | 86,044,199 | 2.1% | 2.5 |
| 30 Sep 2026 | 82,230,159 | 2.0% | 2.1 |
| 15 Sep 2026 | 94,187,131 | 2.3% | 3.6 |
| 31 Aug 2026 | 91,476,621 | 2.2% | 3.3 |
| 14 Aug 2026 | 90,512,500 | 2.2% | 3.0 |
| 31 Jul 2026 | 92,202,002 | 2.2% | 1.6 |
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