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Coca-Cola KO

US equityMarket cap rank #32
$95.67 −$0.06 (-0.06%)
Market closed · Nov 7, 9:50 pm ET · Last extended-hours $95.77 +0.10%
Open$93.21
Prev close$95.73
Day range$93.00 – $96.31
Volume18.43M
Market cap$411.56B
P/E (TTM)28.2
Dividend yield2.20%

Ownership & positioning

Who holds it, who is betting against it, and where the big money is moving

Institutional ownership76.4%+0.01 pts vs. prior quarter
Institutions holding4,240+37 vs. prior quarter
Insider trades (recent)13 buys / 24 sellsNet selling
Short interest1.15% of floatDays to cover 3.0 · as of 15 Oct 2026
Short-sale volume share18.1%5-day average of daily volume

Short-sale volume as % of daily volume

13%18%24%29%Sep '26Oct '26Nov '26

Large-order net flow, last 20 sessions

Net of large-order buying minus selling, in USD. Over this window: −$225.28M (8 inflow days, 12 outflow days).

Net flow by order size, last 20 sessions

−$139.9MSuper−$85.4MBig−$52.8MMid−$77.9MSmall

Super/Big orders approximate institutional-size trades; Mid/Small approximate retail-size trades. Net buy minus sell value in each bucket, summed over the window.

The five largest holders on file together own 29.3% of shares outstanding.

Largest holders

  • Berkshire Hathaway Inc.9.30%
  • BlackRock7.50%
  • Vanguard Capital Management, LLC6.05%
  • State Street Global Advisors3.89%
  • Geode Capital Management, LLC2.59%
  • Vanguard Portfolio Management, LLC2.32%
  • FMR2.09%
  • Charles Schwab Investment Management1.88%

By investor type

  • Mutual Fund55.46%
  • Public Company13.49%
  • Private Company2.13%
  • Government Pension Fund1.84%
  • Sovereign Wealth Fund1.29%
  • Hedge Fund0.99%
  • Individual/Insider0.57%
  • Family Office/Trust0.56%

Reported short interest has risen from 1.04% to 1.15% of float over the last 6 biweekly reports (31 Jul 2026 to 15 Oct 2026).

Recent institutional activity

HolderTypePeriodShare changeNew stake
ABN AMRO Bank N.V. Public Company 2026/Q3 +1,297,281 0.1%
Geode Capital Management, LLC Mutual Fund 2026/Q3 +13,023,362 2.5%
BNY Mellon Asset Management Mutual Fund 2026/Q3 +5,376,778 0.8%
The Goldman Sachs Group, Inc. Public Company 2026/Q3 +4,770,919 0.2%
Charles Schwab Investment Management Mutual Fund 2026/Q3 +4,483,481 1.9%
SG Americas Securities, LLC Private Company 2026/Q3 +3,524,884 0.2%
Marshall Wace LLP Hedge Fund 2026/Q3 +2,646,611 0.2%
T. Rowe Price Group, Inc. Mutual Fund 2026/Q3 +2,475,935 0.7%
BNP Paribas Financial Markets SNC Private Company 2026/Q3 +2,464,539 0.1%
Wellington Management Group Mutual Fund 2026/Q3 +2,439,026 0.7%
Alecta Pensionsförsäkring, ömsesidigt Corporate Pension Plan 2026/Q3 +2,431,000 0.1%
Putnam LLC Mutual Fund 2026/Q3 +2,054,203 0.8%
Parnassus Investments Mutual Fund 2026/Q3 +1,844,913 0.0%
Goldman Sachs Asset Management, L.P. Mutual Fund 2026/Q3 +1,821,239 0.6%
FMR Mutual Fund 2026/Q3 +1,733,769 2.1%

Institutional buy/sell activity by reporting period, largest moves first.

Insider transactions

DateInsiderTitleTransactionSharesPriceHeld after
27 Sep 2026 Jennifer Mann Senior Advisor Intent to Sell (Form 144) -184,117 $87.81 –
19 Aug 2026 Bruno Pietracci President of Latin America Operating Unit Derivative Exercise and Sale -111,365 $90.93 44,608
18 Aug 2026 Nancy Quan Executive VP and Global Chief Technical & Innovation Officer Derivative Exercise and Sale -50,000 $90.39 229,256
9 Aug 2026 Sanket Ray President of India & Southwest Asia Operating Unit and Emerging Large Markets Lead Open Market Disposition -9,958 $86.50 36,362
5 Aug 2026 Luisa Ortega President of the Europe Operating Unit Open Market Disposition -19,772 $86.67 23,949
5 Aug 2026 Luisa Ortega President of the Europe Operating Unit Derivative Exercise and Sale -35,983 $86.55 23,949
5 Aug 2026 Luisa Ortega President of the Europe Operating Unit Derivative Exercise and Retained +4,177 $48.08 23,949
30 Jul 2026 John Murphy President Derivative Exercise and Sale -152,483 $87.31 283,537
28 Jul 2026 James Robert Quincey Executive Chairperson Intent to Sell (Form 144) -145,947 $88.27 –
28 Jul 2026 James Robert Quincey Executive Chairperson Derivative Exercise and Sale -527,087 $90.09 131,934
27 Jul 2026 Bruno Pietracci President of Latin America Operating Unit Derivative Exercise and Sale -75,727 $89.69 44,608
9 Jun 2026 Jennifer Mann Senior Advisor Automatic Disposition -23,984 $83.41 165,709
8 Jun 2026 Jennifer Mann Senior Advisor Automatic Disposition -26,016 $80.75 189,693
8 Jun 2026 Jennifer Mann Senior Advisor Derivative Exercise and Sale -73,984 $80.75 189,693
7 Jun 2026 Jennifer Mann Senior Advisor Derivative Exercise and Sale -100,000 $79.46 215,709
4 Jun 2026 James Robert Quincey Executive Chairperson Intent to Sell (Form 144) -436,296 $76.82 –
4 Jun 2026 Jennifer Mann Senior Advisor Derivative Exercise and Sale -100,000 $79.46 215,709
4 Jun 2026 James Robert Quincey Executive Chairperson Derivative Exercise and Sale -444,296 $80.13 131,876
3 Jun 2026 James Robert Quincey Executive Chairperson Intent to Sell (Form 144) -8,000 $78.76 –
14 May 2026 Nancy Quan Executive VP and Global Chief Technical & Innovation Officer Derivative Exercise and Sale -31,625 $80.93 229,218

From Form 4/Form 144 filings. Negative share counts are disposals (sales, gifts, or shares withheld for taxes); positive are acquisitions.

Short interest, by report

Report dateShares short% of floatDays to cover
15 Oct 2026 49,587,375 1.2% 3.0
30 Sep 2026 53,162,724 1.2% 3.3
15 Sep 2026 40,584,069 0.9% 2.8
31 Aug 2026 39,287,289 0.9% 2.7
14 Aug 2026 39,226,153 0.9% 2.8
31 Jul 2026 44,821,363 1.0% 2.4

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