Coca-Cola KO
Ownership & positioning
Who holds it, who is betting against it, and where the big money is moving
Short-sale volume as % of daily volume
Large-order net flow, last 20 sessions
Net of large-order buying minus selling, in USD. Over this window: −$225.28M (8 inflow days, 12 outflow days).
Net flow by order size, last 20 sessions
Super/Big orders approximate institutional-size trades; Mid/Small approximate retail-size trades. Net buy minus sell value in each bucket, summed over the window.
The five largest holders on file together own 29.3% of shares outstanding.
Largest holders
By investor type
Reported short interest has risen from 1.04% to 1.15% of float over the last 6 biweekly reports (31 Jul 2026 to 15 Oct 2026).
Recent institutional activity
| Holder | Type | Period | Share change | New stake |
|---|---|---|---|---|
| ABN AMRO Bank N.V. | Public Company | 2026/Q3 | +1,297,281 | 0.1% |
| Geode Capital Management, LLC | Mutual Fund | 2026/Q3 | +13,023,362 | 2.5% |
| BNY Mellon Asset Management | Mutual Fund | 2026/Q3 | +5,376,778 | 0.8% |
| The Goldman Sachs Group, Inc. | Public Company | 2026/Q3 | +4,770,919 | 0.2% |
| Charles Schwab Investment Management | Mutual Fund | 2026/Q3 | +4,483,481 | 1.9% |
| SG Americas Securities, LLC | Private Company | 2026/Q3 | +3,524,884 | 0.2% |
| Marshall Wace LLP | Hedge Fund | 2026/Q3 | +2,646,611 | 0.2% |
| T. Rowe Price Group, Inc. | Mutual Fund | 2026/Q3 | +2,475,935 | 0.7% |
| BNP Paribas Financial Markets SNC | Private Company | 2026/Q3 | +2,464,539 | 0.1% |
| Wellington Management Group | Mutual Fund | 2026/Q3 | +2,439,026 | 0.7% |
| Alecta Pensionsförsäkring, ömsesidigt | Corporate Pension Plan | 2026/Q3 | +2,431,000 | 0.1% |
| Putnam LLC | Mutual Fund | 2026/Q3 | +2,054,203 | 0.8% |
| Parnassus Investments | Mutual Fund | 2026/Q3 | +1,844,913 | 0.0% |
| Goldman Sachs Asset Management, L.P. | Mutual Fund | 2026/Q3 | +1,821,239 | 0.6% |
| FMR | Mutual Fund | 2026/Q3 | +1,733,769 | 2.1% |
Institutional buy/sell activity by reporting period, largest moves first.
Insider transactions
| Date | Insider | Title | Transaction | Shares | Price | Held after |
|---|---|---|---|---|---|---|
| 27 Sep 2026 | Jennifer Mann | Senior Advisor | Intent to Sell (Form 144) | -184,117 | $87.81 | – |
| 19 Aug 2026 | Bruno Pietracci | President of Latin America Operating Unit | Derivative Exercise and Sale | -111,365 | $90.93 | 44,608 |
| 18 Aug 2026 | Nancy Quan | Executive VP and Global Chief Technical & Innovation Officer | Derivative Exercise and Sale | -50,000 | $90.39 | 229,256 |
| 9 Aug 2026 | Sanket Ray | President of India & Southwest Asia Operating Unit and Emerging Large Markets Lead | Open Market Disposition | -9,958 | $86.50 | 36,362 |
| 5 Aug 2026 | Luisa Ortega | President of the Europe Operating Unit | Open Market Disposition | -19,772 | $86.67 | 23,949 |
| 5 Aug 2026 | Luisa Ortega | President of the Europe Operating Unit | Derivative Exercise and Sale | -35,983 | $86.55 | 23,949 |
| 5 Aug 2026 | Luisa Ortega | President of the Europe Operating Unit | Derivative Exercise and Retained | +4,177 | $48.08 | 23,949 |
| 30 Jul 2026 | John Murphy | President | Derivative Exercise and Sale | -152,483 | $87.31 | 283,537 |
| 28 Jul 2026 | James Robert Quincey | Executive Chairperson | Intent to Sell (Form 144) | -145,947 | $88.27 | – |
| 28 Jul 2026 | James Robert Quincey | Executive Chairperson | Derivative Exercise and Sale | -527,087 | $90.09 | 131,934 |
| 27 Jul 2026 | Bruno Pietracci | President of Latin America Operating Unit | Derivative Exercise and Sale | -75,727 | $89.69 | 44,608 |
| 9 Jun 2026 | Jennifer Mann | Senior Advisor | Automatic Disposition | -23,984 | $83.41 | 165,709 |
| 8 Jun 2026 | Jennifer Mann | Senior Advisor | Automatic Disposition | -26,016 | $80.75 | 189,693 |
| 8 Jun 2026 | Jennifer Mann | Senior Advisor | Derivative Exercise and Sale | -73,984 | $80.75 | 189,693 |
| 7 Jun 2026 | Jennifer Mann | Senior Advisor | Derivative Exercise and Sale | -100,000 | $79.46 | 215,709 |
| 4 Jun 2026 | James Robert Quincey | Executive Chairperson | Intent to Sell (Form 144) | -436,296 | $76.82 | – |
| 4 Jun 2026 | Jennifer Mann | Senior Advisor | Derivative Exercise and Sale | -100,000 | $79.46 | 215,709 |
| 4 Jun 2026 | James Robert Quincey | Executive Chairperson | Derivative Exercise and Sale | -444,296 | $80.13 | 131,876 |
| 3 Jun 2026 | James Robert Quincey | Executive Chairperson | Intent to Sell (Form 144) | -8,000 | $78.76 | – |
| 14 May 2026 | Nancy Quan | Executive VP and Global Chief Technical & Innovation Officer | Derivative Exercise and Sale | -31,625 | $80.93 | 229,218 |
From Form 4/Form 144 filings. Negative share counts are disposals (sales, gifts, or shares withheld for taxes); positive are acquisitions.
Short interest, by report
| Report date | Shares short | % of float | Days to cover |
|---|---|---|---|
| 15 Oct 2026 | 49,587,375 | 1.2% | 3.0 |
| 30 Sep 2026 | 53,162,724 | 1.2% | 3.3 |
| 15 Sep 2026 | 40,584,069 | 0.9% | 2.8 |
| 31 Aug 2026 | 39,287,289 | 0.9% | 2.7 |
| 14 Aug 2026 | 39,226,153 | 0.9% | 2.8 |
| 31 Jul 2026 | 44,821,363 | 1.0% | 2.4 |
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