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Deluxe DLX

US equityMarket cap rank #3213
$22.42 +$0.05 (+0.22%)
Market open · Oct 8, 11:40 am ET · After hours $22.37 0.00%
Open$22.64
Prev close$22.37
Day range$22.26 – $22.64
Volume104.4K
Market cap$1.03B
P/E (TTM)10.3
Dividend yield5.35%

Ownership & positioning

Who holds it, who is betting against it, and where the big money is moving

Institutional ownership88.5%-0.09 pts vs. prior quarter
Institutions holding295-1 vs. prior quarter
Insider trades (recent)38 buys / 11 sellsNet buying
Short interest8.82% of floatDays to cover 8.9 · as of 15 Sep 2026
Short-sale volume share27.5%5-day average of daily volume

Short-sale volume as % of daily volume

14%22%30%38%Sep '26Sep '26Oct '26

Large-order net flow, last 20 sessions

Net of large-order buying minus selling, in USD. Over this window: −$2.45M (2 inflow days, 18 outflow days).

Net flow by order size, last 20 sessions

−$2.0MSuper−$495.7KBig+$33.4KMid−$489.8KSmall

Super/Big orders approximate institutional-size trades; Mid/Small approximate retail-size trades. Net buy minus sell value in each bucket, summed over the window.

The five largest holders on file together own 38.3% of shares outstanding.

Largest holders

  • BlackRock15.20%
  • State Street Global Advisors6.24%
  • Dimensional Fund Advisors6.21%
  • Vanguard Portfolio Management, LLC5.76%
  • Vanguard Capital Management, LLC4.92%
  • LSV Asset Management4.48%
  • DePrince, Race & Zollo, Inc.3.78%
  • Geode Capital Management, LLC2.98%

By investor type

  • Mutual Fund80.32%
  • Individual/Insider3.13%
  • Public Company2.60%
  • Hedge Fund2.02%
  • Government Pension Fund1.68%
  • Private Company1.42%
  • Insurance Company0.25%
  • Family Office/Trust0.17%

Reported short interest has risen from 8.07% to 8.82% of float over the last 6 biweekly reports (30 Jun 2026 to 15 Sep 2026).

Recent institutional activity

HolderTypePeriodShare changeNew stake
Nuveen Asset Management LLC Insurance Company 2026/Q3 +91,372 0.2%
Qube Research & Technologies Ltd Mutual Fund 2026/Q3 +421,363 1.2%
The Burney Company Mutual Fund 2026/Q3 +358,629 0.8%
Hennessy Advisors, Inc. Mutual Fund 2026/Q3 +338,700 0.7%
Goldman Sachs Asset Management, L.P. Mutual Fund 2026/Q3 +332,516 1.4%
BlackRock Mutual Fund 2026/Q3 +232,421 15.2%
Geode Capital Management, LLC Mutual Fund 2026/Q3 +222,148 3.0%
First Trust Advisors L.P. Mutual Fund 2026/Q3 +158,146 0.7%
Jane Street Group, LLC Private Company 2026/Q3 +140,112 0.6%
Vanguard Capital Management, LLC Mutual Fund 2026/Q3 +121,153 4.9%
UBS Asset Management Mutual Fund 2026/Q3 +110,822 0.8%
Vanguard Portfolio Management, LLC Mutual Fund 2026/Q3 +101,267 5.8%
Allianz Asset Management AG Mutual Fund 2026/Q3 +99,211 0.2%
Dimensional Fund Advisors Mutual Fund 2026/Q3 +93,737 6.2%
State Street Global Advisors Mutual Fund 2026/Q3 +91,349 6.2%

Institutional buy/sell activity by reporting period, largest moves first.

Insider transactions

DateInsiderTitleTransactionSharesPriceHeld after
14 Sep 2026 Angela Brown Director Other Acquisition +1,168 $23.56 3,409
14 Sep 2026 Hugh Cummins Independent Director Other Acquisition +1,168 $23.56 3,409
14 Sep 2026 Telisa Yancy Independent Director Other Acquisition +1,115 $23.56 58,652
31 Aug 2026 Kevin Jones President of Merchant Services Other Derivative Acquisition +54,753 – 54,753
19 Aug 2026 Michelle Collins Director Derivative Exercise and Retained +6,279 – 6,279
14 Jun 2026 Angela Brown Director Other Acquisition +1,205 $22.84 2,241
14 Jun 2026 Hugh Cummins Independent Director Other Acquisition +1,205 $22.84 2,241
14 Jun 2026 Telisa Yancy Independent Director Other Acquisition +1,168 $22.84 57,537
12 May 2026 Yogaraj Jayaprakasam Senior VP and Chief Technology & Digital Officer Derivative Exercise and Sale -1,688 $25.31 101,581
12 May 2026 Yogaraj Jayaprakasam Senior VP and Chief Technology & Digital Officer Derivative Exercise and Retained +2,475 – 101,581
22 Apr 2026 Thomas Reddin Independent Director Other Derivative Acquisition +5,286 – 5,286
22 Apr 2026 Thomas Reddin Independent Director Derivative Exercise and Retained +10,349 – 31,856
22 Apr 2026 Paul Garcia Independent Director Other Derivative Acquisition +5,286 – 5,286
22 Apr 2026 Paul Garcia Independent Director Derivative Exercise and Retained +10,349 – 41,577
22 Apr 2026 Cheryl Mayberry McKissack Independent Non-Executive Chair of the Board Derivative Exercise and Retained +10,349 – 79,447
22 Apr 2026 Angela Brown Director Other Derivative Acquisition +5,286 – 5,286
22 Apr 2026 Angela Brown Director Derivative Exercise and Retained +10,349 – 22,818
22 Apr 2026 Morgan Schuessler Director Other Derivative Acquisition +5,286 – 5,286
22 Apr 2026 Morgan Schuessler Director Derivative Exercise and Retained +10,349 – 10,349
22 Apr 2026 Hugh Cummins Independent Director Other Derivative Acquisition +5,286 – 5,286

From Form 4/Form 144 filings. Negative share counts are disposals (sales, gifts, or shares withheld for taxes); positive are acquisitions.

Short interest, by report

Report dateShares short% of floatDays to cover
15 Sep 2026 4,046,542 8.8% 8.9
31 Aug 2026 3,993,843 8.7% 8.9
14 Aug 2026 3,599,716 7.8% 7.9
31 Jul 2026 3,620,449 7.9% 10.5
15 Jul 2026 3,656,179 8.0% 10.3
30 Jun 2026 3,696,914 8.1% 6.3

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