BeStock  
$259.30 −$0.91 (-0.35%)
Market closed · Nov 7, 9:50 pm ET · Last extended-hours $259.83 +0.20%
Open$259.81
Prev close$260.21
Day range$258.53 – $264.18
Volume42.57M
Market cap$2.80T
P/E (TTM)21.0
Dividend yield–

Ownership & positioning

Who holds it, who is betting against it, and where the big money is moving

Institutional ownership68.1%-0.03 pts vs. prior quarter
Institutions holding7,297+18 vs. prior quarter
Insider trades (recent)16 buys / 33 sellsNet selling
ARK fund activity-30,544 sh2 recent transactions · last 20 Oct 2026
Short interest0.87% of floatDays to cover 2.8 · as of 15 Oct 2026
Short-sale volume share9.9%5-day average of daily volume

Short-sale volume as % of daily volume

5%8%12%15%Sep '26Oct '26Nov '26

Large-order net flow, last 20 sessions

Net of large-order buying minus selling, in USD. Over this window: −$202.55M (9 inflow days, 11 outflow days).

Net flow by order size, last 20 sessions

−$20.9MSuper−$181.6MBig+$111.5MMid+$352.5MSmall

Super/Big orders approximate institutional-size trades; Mid/Small approximate retail-size trades. Net buy minus sell value in each bucket, summed over the window.

The five largest holders on file together own 28.1% of shares outstanding.

Largest holders

  • Jeffrey Bezos8.13%
  • BlackRock6.92%
  • Vanguard Capital Management, LLC6.39%
  • State Street Global Advisors3.67%
  • FMR3.03%
  • Geode Capital Management, LLC2.19%
  • Capital Research2.10%
  • Norges Bank Investment Management1.30%

By investor type

  • Mutual Fund55.68%
  • Individual/Insider8.91%
  • Public Company3.40%
  • Hedge Fund2.82%
  • Private Company1.82%
  • Government Pension Fund1.78%
  • Sovereign Wealth Fund1.37%
  • Family Office/Trust0.40%

Reported short interest has held roughly steady near 0.87% of float over the last 6 biweekly reports (31 Jul 2026 to 15 Oct 2026).

Recent institutional activity

HolderTypePeriodShare changeNew stake
Assenagon Asset Management S.A. Mutual Fund 2026/Q3 +8,320,599 0.2%
Deka Investment GmbH Mutual Fund 2026/Q3 +3,466,124 0.1%
SG Americas Securities, LLC Private Company 2026/Q3 +23,645,698 0.3%
BlackRock Mutual Fund 2026/Q3 +12,838,547 6.9%
Capital Research Mutual Fund 2026/Q3 +12,310,853 2.1%
Jane Street Group, LLC Private Company 2026/Q3 +9,911,137 0.1%
Arrowstreet Capital, Limited Partnership Mutual Fund 2026/Q3 +7,768,680 0.4%
Boston Partners Global Investors, Inc. Mutual Fund 2026/Q3 +7,412,852 0.1%
Managed Account Advisors LLC Mutual Fund 2026/Q3 +7,399,608 0.4%
FMR Mutual Fund 2026/Q3 +6,898,916 3.0%
State Street Global Advisors Mutual Fund 2026/Q3 +6,736,637 3.7%
D. E. Shaw & Co., L.P. Hedge Fund 2026/Q3 +6,214,659 0.1%
MFS Investment Management Mutual Fund 2026/Q3 +6,114,335 0.3%
Morgan Stanley Public Company 2026/Q3 +4,822,569 0.9%
RBC Global Asset Management Inc. Mutual Fund 2026/Q3 +4,520,399 0.1%

Institutional buy/sell activity by reporting period, largest moves first.

Insider transactions

DateInsiderTitleTransactionSharesPriceHeld after
30 Sep 2026 Douglas Herrington Chief Executive Officer of Worldwide Amazon Stores Automatic Disposition -1,000 $251.50 481,290
7 Sep 2026 Brad Smith Independent Director Other Derivative Acquisition +4,086 – 4,086
7 Sep 2026 Kevin Mandia Director Other Derivative Acquisition +4,086 – 4,086
7 Sep 2026 Kevin Mandia Director Initial Statement of Beneficial +0 – 476
31 Aug 2026 Douglas Herrington Chief Executive Officer of Worldwide Amazon Stores Automatic Disposition -1,000 $254.77 482,290
25 Aug 2026 Jeffrey Bezos Founder Other Disposition -415,580 – 879,323,424
23 Aug 2026 David Zapolsky Senior VP and Chief Global Affairs & Legal Officer Intent to Sell (Form 144) -9,258 $259.77 –
23 Aug 2026 David Zapolsky Senior VP and Chief Global Affairs & Legal Officer Derivative Exercise and Sale -15,430 $260.45 41,190
20 Aug 2026 Andrew Jassy Chief Executive Officer Derivative Exercise and Sale -20,000 $260.39 2,311,193
20 Aug 2026 Andrew Jassy Chief Executive Officer Derivative Exercise and Retained +30,000 – 2,311,193
20 Aug 2026 Shelley Reynolds VP, Worldwide Controller & Principal Accounting Officer Derivative Exercise and Sale -2,343 $260.33 122,436
20 Aug 2026 David Zapolsky Senior VP and Chief Global Affairs & Legal Officer Intent to Sell (Form 144) -6,172 $260.74 –
20 Aug 2026 Brian Olsavsky Senior Vice President Derivative Exercise and Sale -6,172 $260.31 110,835
20 Aug 2026 Brian Olsavsky Senior Vice President Derivative Exercise and Retained +9,258 – 110,835
20 Aug 2026 Matthew Garman Chief Executive Officer of Amazon Web Series Derivative Exercise and Sale -14,541 $260.34 18,682
20 Aug 2026 Matthew Garman Chief Executive Officer of Amazon Web Series Derivative Exercise and Retained +3,635 – 18,682
20 Aug 2026 Douglas Herrington Chief Executive Officer of Worldwide Amazon Stores Derivative Exercise and Sale -6,362 $260.33 483,290
20 Aug 2026 Douglas Herrington Chief Executive Officer of Worldwide Amazon Stores Derivative Exercise and Retained +9,543 – 483,290
16 Aug 2026 Douglas Herrington Chief Executive Officer of Worldwide Amazon Stores Derivative Exercise and Sale -3,741 $265.09 473,747
14 Aug 2026 Douglas Herrington Chief Executive Officer of Worldwide Amazon Stores Derivative Exercise and Retained +5,611 – 473,747

From Form 4/Form 144 filings. Negative share counts are disposals (sales, gifts, or shares withheld for taxes); positive are acquisitions.

Short interest, by report

Report dateShares short% of floatDays to cover
15 Oct 2026 93,656,399 0.9% 2.8
30 Sep 2026 86,657,682 0.8% 2.3
15 Sep 2026 81,440,414 0.8% 2.8
31 Aug 2026 92,067,423 0.9% 2.7
14 Aug 2026 95,300,129 0.9% 2.3
31 Jul 2026 98,434,174 0.9% 1.9

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