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Stocks AI PC AAPL
$337.98
+$0.96 (+0.28%)
Market open · Sep 24, 1:10 pm ET
After hours $336.86 -0.05%
Open$336.45
Prev close$337.02
Day range$334.30 – $338.91
Volume11.45M
Market cap$4.93T
P/E (TTM)38.8
Dividend yield0.31%

Price chart

Daily bars for up to one year, weekly bars for the 5-year view. Averages are 50/200 trading days (10/40 weeks on the 5-year view).

AAPL at a glance

Apple (AAPL) is trading at $337.98, up 0.28% on the day. Its market value of $4.93T makes it the 2nd largest of the 300 companies we follow.

The 52-week range is $242.76 to $345.34. Today's price is about 93% of the way from the low to the high. Holders are ahead 34.4% over twelve months, and up 15.4% across the last three months.

On the chart it holds above both the 50-day ($321.41) and 200-day ($286.78) moving averages; RSI is 63, and the last 30 sessions moved at roughly 20% annualized volatility.

For the quarter ended Jun 2026 it reported $109.42B in revenue, up 16.4% from a year earlier, with $29.79B of net profit (a 27.6% margin).

The stock changes hands at 38.8 times trailing earnings, 24% above its five-year average of 31.1. The median for its industry group is 49.8.

25 analysts follow the stock and the average call is "buy". The mean target, $347.78, sits 2.9% over where the stock trades.

This summary is put together from the numbers on the page and updates when they do. It describes the data; it is not a forecast or a recommendation.

Apple: the business

Apple sells the iPhone, Mac, iPad and Watch, and earns a growing slice of profit from services such as the App Store, iCloud and Apple Pay. Revenue is split across five regions, with Greater China the one investors watch closest.

What tends to move it. Most of the debate is about iPhone upgrade cycles, the gross margin on services, and how much regulation of App Store fees could cut into that high-margin stream.

Written by hand by the BeStock desk and revised when a business changes. See how we work. Spot something out of date? Tell us.

Performance

Price return over each window, from adjusted daily and weekly closes

1 day
+0.3%
1 week
+1.7%
1 month
+8.9%
3 months
+15.4%
6 months
+34.6%
Year to date
+24.7%
1 year
+34.4%
Day range
$334.30$338.91
52-week range
$242.76$345.34

Technical signals

Full technicals →
Trend readStrong uptrend

7 bullish · 0 bearish of 7 signals

IndicatorValueSignal
Price vs 20-day average+3.4%Bullish
Price vs 50-day average+5.2%Bullish
Price vs 200-day average+17.9%Bullish
50-day vs 200-day50d above 200dBullish
RSI (14)63.1Bullish
MACD (12,26,9)6.24Bullish
Bollinger band position81%Bullish

Standard indicator readings worked out from daily closes. They describe how the price has behaved, not where it is going.

Key statistics

Bid / Ask$338.05 / $338.10
Average price today$336.79
Volume11.45MAvg (90d) 51.95M
Turnover$3.85B
Turnover rate0.08%of shares outstanding
Volume ratio0.44vs. recent average pace
Day amplitude1.37%
Market cap$4.93T
Float market cap$4.93T
Shares outstanding14.58B
EPS (TTM)$7.46
P/E (TTM)38.76
P/B45.88
Book value / share$7.37
Earnings yield1.18%
Dividend (TTM)$1.05 / shareYield 0.31%
Net profit (TTM)$108.87B
Net assets$107.52B
30-day volatility20.5%annualized
Avg daily range (ATR)2.12%of price, 14 days
Max drawdown (1y)-13.8%-0.5% from 1y peak

Quote as of Sep 24, 2026 1:10 pm ET. Prices can lag the live tape. This is background information, not a recommendation.

How AAPL ranks on BeStock

Market value#2 of 300
P/E (cheapest = 1)#226 of 283
Dividend yield#229 of 244
Closeness to 52-week high#11 of 300
Dollar volume today#13 of 300

Ranks are among the 300 or so U.S.-listed stocks BeStock covers, recalculated whenever prices refresh. A row is left out when the measure does not apply, such as yield for a stock that pays no dividend.

Latest reported quarter: Q3, ended Jun 2026

Revenue$109.42B+16.4% YoY
Operating profit$35.70B+26.6% YoY
Net profit$29.79B+27.1% YoY
Diluted EPS$2.02+28.7% YoY
Free cash flow$31.91B+30.8% YoY
Operating cash flow$34.37B

Revenue, last 8 quarters

$94.9BSep '24$124.3BDec '24$95.4BMar '25$94.0BJun '25$102.5BSep '25$143.8BDec '25$111.2BMar '26$109.4BJun '26

Net profit, last 8 quarters

$14.7BSep '24$36.3BDec '24$24.8BMar '25$23.4BJun '25$27.5BSep '25$42.1BDec '25$29.6BMar '26$29.8BJun '26

Profitability & balance sheet

Gross margin48.7%
Operating margin33.2%
Net margin27.6%
Return on equity148.8%
Return on assets36.1%
Return on invested capital71.7%
Current ratio1.00
Liabilities / assets71.9%
Cash & investments$62.40B
Total debt$84.34B
Net cash (debt)-$21.95B
Free cash flow / sales29.3%

Where the revenue comes from

Quarter 2026/Q3

By business line

  • iPhone$54.25B 49.6%
  • Services$30.74B 28.1%
  • Mac$10.35B 9.5%
  • Wearables, Home and Accessories$7.88B 7.2%
  • iPad$6.19B 5.7%
Average move on report day±2.9%last 16 reports
Closed higher7 of 1644% of the time
Best reaction+7.6%
Worst reaction-7.4%

Stock move on the day after each report

-1.3%2024/Q4-0.7%2025/Q1-3.7%2025/Q2-2.5%2025/Q3-0.4%2025/Q4+0.5%2026/Q1+3.2%2026/Q2-7.4%2026/Q3

"Implied move" is the size of move the options market was pricing ahead of the report. Move is the stock’s change on the first session after the release.

Valuation

Multiples measured against the stock's own five-year history

Valuation detail →
Price / earnings38.5x
CheapRich

Near the top of its 5-year range · 94th percentile, 5-year average 31.1x

#2337 of 2974 stocks by PE (1 = cheapest)

Price / book45.6x
CheapRich

Around its usual level · 56th percentile, 5-year average 45.5x

#5211 of 5299 stocks by PB (1 = cheapest)

Price / sales10.5x
CheapRich

Near the top of its 5-year range · 99th percentile, 5-year average 7.8x

#4414 of 5139 stocks by PS (1 = cheapest)

P/E over five years

19x27x35x42xSep '21Mar '24Sep '26

Dashed line is the 5-year average; the shaded band is one standard deviation either side.

Morningstar fair value estimate

Fair value$290.00
Price vs. fair value+16.5%Trading above the estimate
Star rating★★☆☆☆
Economic moatWide
UncertaintyMedium

Analyst view

All ratings →
ConsensusBuy
Analysts25
Average target$347.78+2.9% vs. price
  • Buy 60%
  • Hold 24%
  • Sell 16%
Low $245.00Now $337.98Avg $347.78High $400.00

Latest rating actions

  • 17 Sep 2026BofA SecuritiesBUY · PT $370.00
  • 17 Sep 2026J.P. MorganBUY · PT $340.00
  • 16 Sep 2026BarclaysSELL · PT $245.00
  • 15 Sep 2026EvercoreBUY · PT $365.00
  • 14 Sep 2026BofA SecuritiesBUY · PT $370.00

Ownership & positioning

Who holds it, who is betting against it, and where the big money is moving

Ownership detail →
Institutional ownership67.4%+0.02 pts vs. prior quarter
Institutions holding7,033-28 vs. prior quarter
Insider trades (recent)4 buys / 7 sellsNet selling
Short interest0.96% of floatDays to cover 3.5 · as of 31 Aug 2026
Short-sale volume share15.0%5-day average of daily volume

Short-sale volume as % of daily volume

9%12%15%18%Aug '26Sep '26Sep '26

Large-order net flow, last 20 sessions

Net of large-order buying minus selling, in USD. Over this window: +$84.73M (10 inflow days, 10 outflow days).

Dividends

Dividend yield (TTM)0.31%
Last dividend$0.27Ex-date 10 Aug 2026
Next-to-last$0.27
Payments on file40

Dividends paid per share, by year

2.8220183.0420192.6220200.8720210.9120220.9520230.9920241.032025

Across the full calendar years shown, the annual payout shrank by roughly 13.4% a year.

Latest headlines

More news →
  • BofA Securities Maintains Apple(AAPL.US) With Buy Rating, Maintains Target Price $380Market news · 4 Sep 2026
  • Apple will usher in the "Tenus Era" with its largest-ever lineup of new products.Breakings · 4 Sep 2026
  • The Tenus era has officially begun! Apple is set to unveil its largest-ever wave of new products, with the foldable iPhone, touchscreen MacBook, and smart glasses making successive debuts.wallstreetcn · 4 Sep 2026
  • Apple Possessed the Ultimate Stock-market Superpower Under Tim Cook. Can Its New CEO Step Up?MarketWatch · 4 Sep 2026
  • Mr. Ternus, Apple Should Match China's Goodwill With Fair TreatmentGuancha Syndicate · 3 Sep 2026
  • John Ternus's First Challenge as Apple CEO? Leading With Tim Cook Still Around.MarketWatch · 2 Sep 2026

AAPL stock: common questions

How is Apple stock doing today?

$337.98 is the latest print for AAPL, a move of +0.28% against yesterday's close of $337.02. Today's low and high so far: $334.30 and $338.91.

How large is Apple by market value?

Equity value comes to $4.93T at the current price. By that measure it is number 2 of the 300 names in our coverage.

How is Apple valued against its profits?

Buyers pay 38.8 times the last twelve months of profit (EPS $7.46). Averaged over five years the multiple has been 31.1, and today's level ranks in the 94th percentile of its own history.

Where does AAPL sit in its 52-week range?

The year's floor is $242.76 and the ceiling $345.34. Shares are 2.1% away from that ceiling.

Does AAPL send cash back through a dividend?

It does. Payouts over the past twelve months work out to a 0.31% yield; the latest ex-dividend date was August 10, 2026.

What is the analyst view on Apple?

Of 25 analysts, 60% say buy, 24% hold and 16% sell. Price targets average $347.78, with the most cautious at $245.00 and the most optimistic at $400.00.

What does Apple do?

Apple sells the iPhone, Mac, iPad and Watch, and earns a growing slice of profit from services such as the App Store, iCloud and Apple Pay. Revenue is split across five regions, with Greater China the one investors watch closest.

BeStock publishes market data and analysis for information only. Nothing here is investment advice or a solicitation to buy or sell any security. Quotes may be delayed and figures can contain errors; check primary sources before you trade. How we source and calculate these pages.

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