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NOW vs CRM

Side-by-side comparison of price performance, valuation, growth, profitability, analyst targets and technical trend.

vsvs
NOW · ServiceNow$137.78 ▼ 2.13%
CRM · Salesforce$238.22 ▲ 0.27%

One year, rebased to 100

Each line starts at 100 so growth is directly comparable

40597795113Sep 26, '25Mar 26, '26Sep 24, '26
  • NOW -26.4%
  • CRM -1.5%

Head to head

MetricNOWCRM
Price$137.78$238.22
Change today▼ 2.13%▲ 0.27%
Market cap$142.45B$196.06B
Return, 3 months+53.9%+58.6%
Return, year to date-10.1%-9.6%
Return, 1 year-25.0%-0.5%
P/E (TTM)86.121.8
P/B11.45.1
P/E percentile vs own 5y26th9th
Dividend yield–0.72%
Revenue growth (YoY, latest qtr)+24.0%+10.8%
Net profit growth (YoY)-22.6%+86.9%
Gross margin74.8%77.3%
Operating margin11.4%21.5%
Net margin11.3%22.0%
Return on equity14.2%19.4%
Analyst target vs. price+3.2%+15.9%
Analyst buy share90%76%
RSI (14)5554
30-day volatility57.0%69.3%
Max drawdown, 1 year-56.8%-43.3%
Trend readLeaning bullishLeaning bullish
Analyst consensusBuyBuy

Green cells mark the best value in each row where "better" is clear-cut (lower P/E, higher margin). That is a reading of the numbers, not a recommendation. Financials are in each company's reporting currency.

What the numbers say

  • CRM is the largest of the group by market value.
  • CRM has returned the most over the past year.
  • CRM carries the lowest trailing P/E.
  • NOW is growing revenue fastest.
  • CRM keeps the most profit per dollar of sales.
  • NOW has been the calmest stock over the last 30 days.

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